Coach De Bruyns has authored eight books in the last four years. His books range from topics on men’s health and self-improvement to monogamous and polygynous marriage advice. He has also written two fiction books that is both entertaining and informative. 

Coach is in a unique position having developed a deep understanding of diverse cultures from across the globe. He is ethnically diverse, being the descendent of both white and black ancestors, and having been raised with both Islam and Christianity. He also travelled extensively and lived in both the East and West. He is multilingual, a speaker of English, Afrikaans and Arabic and capable of engaging at various levels.